About us

My story

Thank you for visiting this page. At this page I want to share why I started a company that makes products for Christians.

Before starting this company I worked 14 years at Nike WHQ (Beaverton, Oregon) and at Nike Europe (EMEA). My main task was to deliver high quality products. That specific knowledge and experience I have used to develop this backpack.

However, I didn’t want to be ‘another backpack’ company. With profit and marketshare as main quidance… This company has a different vision and is based on different standards; I took the Holy Bible to start this company and to design this bag. It is a step in faith. But also an opportunity. I want to create products for fellow Christians to give us a possibility to show what we believe.

My mission
Creating bags for all Christians* in the world.
*If you believe in Jesus Christ as you Savior, you are a Christian.

My vision
Start and grow a company that can contribute to Gods glory in this world and that will be a blessing for others.

Norms and values

Whatever you do, do it with great enjoyment

Whatever you do, work heartily, as for the Lord and not for men (Col 3:23)


We want to give back (≥10%) to charities. You should each give, then, as you have decided, not with regret or out of a sense of duty; for God loves the one who gives gladly (Mal 3;10).

Take a break

You have six days in which to do your work, 10 but the seventh day is a day of rest dedicated to me. (Ex 20:9-10)

Be honest

And Jesus answered and said to them, “Render to Caesar the things that are Caesar’s, and to God the things that are God’s.” (Marc 12:17)

Care for our earth

Many parts of the Bible tells us we should care for our earth. That is why we choose to use recycled fabric for this bag. It shows we care.

About the backpack

The name '12DSCPLS'

Jesus had 12 Disciples. Hard working men. They traveled the country after Jesus called them. One by one. They loved Jesus and were not afraid of anything that came across their path. Jesus was with them every step they took. We are Disciples too.
We are on a journey. Every day. But a special yourney, one with a glorious destination.
That is the idea behind the name; 12DSCPLS.
Wear what you believe.

Woven label

We are on a journey here on earth. It is an ultimate journey as it will lead us to our glorious destination! This backpack will remind you of this destination every day when you use it. And for this reason the best materials are used. This backpack will last a very long time. To stay with you and encourage you on your journey.
God bless

The lining; Isaias 40:31

The inside lining of this bag is unique... It is the only backpack that has a bible verse printed on the lining; Isaias 40;31.
This verse is added to encourage. Everytime you open your backpack you will see this text.
But those who trust in the LORD will become strong again. They will be like EAGLES that grow new feathers. They will run and not get weak. They will walk and not get tired (Isaias 40:31).
This is Gods promise for you during your journey here on earth. A promise that we will reach our destination. Nomatter what...

Our promise

1) A high quality backpack that will last a lifetime
2) We take the Holy Bible to be our guide in what we do and why we do it.
3) We make bags for Christians